What is Whichit?

Whichit is an Interactive Commercial Content platform that allows brands and advertisers to increase user engagement, open new revenue streams and gain actionable insights.



Easy to create Interactive Commercial Content in the form of Polls, Quizzes and more with a commercial offer




Distribute across owned organic channels, programmatically or leverage Whichit's publisher network


Simple and transparent performance dashboard with analytics that capture sentiments served and monitor results in real time



Closing the Loop

Integrates with all marketing automation and sales tools for smart retargeting and a contiunous sales funnel


We’re Blushing… :)

 Innovate UK Smart funds TSB Project
 The Leap 100 List
 Finances Online Awards
 Finances Online Awards

In the Media

 Yahoo Finance about Whichit
 Evening Standard about Whichit
 Forbes about Whichit
 Digital Journal about Whichit
 FIPP about Whichit
 Facebook Newsroom about Whichit
Whichit brings excitement to the mobile shopping experience by introducing collaborative and social elements reminiscent of the real-world shopping experience.
— Digital Journal
Not only does the app improve engagement within social media communities, but the real-time nature of Whichit provides a much more immediate path to conversion.
— Yahoo Finance
16 London-Based Startups Ready To Take On 2016
— Forbes

At Whichit, we are committed to protecting and respecting the privacy of individuals, and take our obligations under data protection legislation seriously. We are proud to say we are fully GDPR-compliant.

 Advertising Agency GDPR Compliant
 Advertising Agency GDPR Compliant